I would like to see 2 options offered up for WXP/traits. First is the simple one. Just like normal traits I would like to see a gem store option for resetting my World rank traits. Also possible would be a badge option, ex 100 badges for trait reset on a toon
Second option I would love but understand may be technically more challenging is the option to transfer world ranks from 1 toon to another. Make this strictly a gem store purchase (800 gems as ex). I understand why world xp is not account bound but would really like the option to transfer my world ranks to another toon if I really want to play a different class.
Making it a gem store purchase only means plenty of money for Anet, and people would really need to think before they decide to transfer their ranks.