OK, the title is a bit ambiguous. Let me explain.
Lets say that some one is in a guild that has already unlocked all the upgrades so he has the possibility to get a guild armor from the start so he can display the guild emblem in PvE. What does he do? He buys the skin and apples it to an existing armor.
But what can he do when he is level 80 and he has got his Cultural armor with 100+ gold coins? Will he ever transmute the guild armor to it? I guess not. So if he want to represent the guild, he needs to buy a new armor and use the guild armor skin on it.
This feels really restrictive and diminishes the possibility of seeing people representing their guilds
There are 2 solution to this problem:
1) Bring back the capes form GW1 and so we don’t need the guild armor anymore. iN this case the guild Armorer will offer different sorts of capes based on profession and guild rank of the player.
2) Make the guild armor skin auto- applicable to any armor the player wares in a non permanent way: In hero screen, next to the apply dye button, put a new button “show guild armor”. When a character is in a guild, that button can be equipped with the guild armor. In this way, a player will not be frustrated on which armor whould he ware: the one he worked so hard for or the one that shows off his guild