Guild Wars 2

The gold/gem ratio should be a floating price determined by the market, as opposed to some algorithm used by ArenaNet.

I also have suggestions for the following additions to the store:

Complete dye unlock pack: Unlocks all dyes for a character. Cost could be 1600 gems (20 USD).

Character appearance change: Gives 5 tickets to adjust any of your character’s appearances. 800 gems (10 USD). This has already been suggested multiple times and I expect it to be implemented soon.

Character name change: Gives a ticket to change your character’s name. 400 gems.

Character gender change: Gives a ticket to change your character’s name, gender, and appearance. 1000 gems

“Perfect” salvage kit: Allows you to extract upgrades off items without destroying the item. 10 charges, cost could be 200 gems.

Some more classic GW1 armors would also be nice additions. Elite Druid armor was a pretty popular choice among lots of rangers in GW1, so adding that as a medium armor option on the store would be nice. A few variants of Obsidian armor might also be a great addition.

I assume we will get more stuff over time – I bet the GW2 art team is focusing on adding content, while the most of the rest are growing servers and working on new content too.

As to this, we SERIOUSLY need to set our own prices for gems. This “constantly worstening for no reason” is getting bad, while the prices themselves are horrible.