http://www.gamebreaker.tv/video-game-shows/guild-wars-video/guildcast-guild-wars-show/something-stinks/
I found this video and at 24:47 in they start discussing event system and what so many people including myself were missing and they moved onto other key parts of the game which open my eyes a little more and maybe yours too. I am still set very much into the old MMO ways and this video helped me realize I should change.