Community feedback can spell death for a game

Community feedback can spell death for a game

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Posted by: Supreme.3164

Supreme.3164

Community has emerged as one of the most critical aspects to successfully maintaining an online game. Even the most backward box publishers have come to realize the importance of community management and have teams that interact with the players on a daily if not hourly basis.

If you get community management right you’re setting yourself up for success, get it wrong and it could ring the death knell for your product. A strong community following can sustain a games longevity, and a weak community can end it quicker than you can say /ragequit.

MMORPG’s lead the way with community management long before there was a Facebook or a Twitter.

By their very nature MMORPG’s are social creations (massively multiplayer) and at some point or another the most anti-social gamer will be forced to group up to complete a quest line or an instance. As such community forums were a natural evolution for players to take discussions, complaints, feedback and flame wars outside of the game world.

For some developers they remain a critical tool in managing alpha test feedback to fine tune and improve the game-play experience.

Fast forward 10 years from some of the first MMO forums and even big brands like Nike and Coca Cola now employ whole teams of community specialists to manage their social networks and community initiatives. However community and or social media is not the best way forward for every brand, McDonald’s recently learned this the hard way when a twitter hashtag campaign backfired quite spectacularly.

The trick to successful community management is actually not about listening to your community, it’s about knowing what not to listen to

It’s about being selective about what you hear. For most large MMOs it’s estimated that out of the total player base only about 3% – 10% of players actively participate in forum discussions outside of the game. For social media usage and mentions this % probably skews upwards quite a bit. The point is that a small vocal minority usually represents a much larger silent majority. And usually because they are the most vocal they tend to be the most opinionated, but they may be complaining about things that 80% or more of the silent player base are totally happy with. Therefore it’s about weighing up the feedback carefully and reacting to what makes sense. The instinct is often to react to highly critical messages first rather than to look at the full picture. Game data, and internal QA teams can sometimes corroborate what players are seeing.

Also seek other data sources to cross reference feedback where you can. Experienced and talented community managers will understand what player feedback to pay attention to and what to disregard. Reacting to the wrong feedback can be as detrimental as ignoring the valid complaints. It’s about intelligent filtering of the white noise.

Community feedback can spell death for a game

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Posted by: Supreme.3164

Supreme.3164

Let me add this quote from a gw2 player that I don’t see anymore

Vague Memory.2817
Anet trys to balance using self-interested views from the forum rather than being more objective, that is why after a balance patch things just get worse. There are blatant changes that need to be made that focuses PvP on player skill rather than passive or op effects, but they don’t have the courage to make these changes because of the outrage from people who will lose their advantage over others. Anet’s response is to even things out by giving everyone OPness which unbalances things even more.

I mean see for yourself how eles started

And this how ele ended up

We started as dmg dealers and we ended up as healbot, a constant stream of nerfs that obliterated any resemblance of dmg:

-Scepter auto-attack *( Yes they used to be good, but anet decided to nerf them to the ground)
-Staff auto( same as for scepter)
-Arcane skills ..“deleted from the game”
Etc etc

Take notice also of how the game got gradually worse since launch because of devs listening and reacting to the wrong community feedback…

(edited by Supreme.3164)

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Posted by: Ellie.5913

Ellie.5913

+ 1 totally agree, things were a million times better in the beginning. They make a few happy with each “update” but kitten off the majority. (The majority don’t even bother with reading or complaining or commenting on forums or any other type of web site)

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Posted by: TheBravery.9615

TheBravery.9615

This applies to pretty much everything

To blindly accept any pitch without exercising any kind of skepticism would be a foolish mistake.

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Posted by: Yannir.4132

Yannir.4132

Then there’s the nostalgic minority that keeps bringing out how the “good old times” were better. You have a right to your opinion but don’t mistake it to be the majority opinion. I like the Elite Specs, and how they bring out new things from a class. And the balance will shift again, it just takes a while.

I haven’t been angry or let down with any of the changes in game. Except maybe when they announced that no more legendaries are coming. Have ANet made mistakes? Yes. But I still like this game, all aspects of it.

Yannir for males. (guard,thief,war,ele)
Sonya for females. (necro,rev,ranger,mes,engi)
All classes lvl 80.

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Posted by: Supreme.3164

Supreme.3164

Then there’s the nostalgic minority that keeps bringing out how the “good old times” were better. You have a right to your opinion but don’t mistake it to be the majority opinion. I like the Elite Specs, and how they bring out new things from a class. And the balance will shift again, it just takes a while.

I haven’t been angry or let down with any of the changes in game. Except maybe when they announced that no more legendaries are coming. Have ANet made mistakes? Yes. But I still like this game, all aspects of it.

The problem with gw2 community is that the majority of players only find satisfaction in running something that greatly surpass the rest with min effort

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Posted by: Chaith.8256

Chaith.8256

The problem with gw2 community is that the majority of players only find satisfaction in running something that greatly surpass the rest with min effort

Can’t really fault the community for playing to win.. if only more players played to win.

Edit: coming to that kind of conclusion that players don’t only want to run easy builds is definitely wrong. There were a small number of players who who flocked to minionmancer necro and turret engineer for those reasons. However, having Scrapper/Reaper/Herald/Tempest/Druid/Condi Mes shoved down our throats, not fair to say the community is at fault for being lazy/cheap.

Forum Lord Chaith
Twitch.tv/chaithh
New Twitter: @chaithhh

(edited by Chaith.8256)

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Posted by: GLOR.2489

GLOR.2489

We started as dmg dealers and we ended up as healbot, a constant stream of nerfs that obliterated any resemblance of dmg:

-Scepter auto-attack *( Yes they used to be good, but anet decided to nerf them to the ground)
-Staff auto( same as for scepter)
-Arcane skills ..“deleted from the game”
Etc etc

Take notice also of how the game got gradually worse since launch because of devs listening and reacting to the wrong community feedback…

I have been playing ele since the start of the game. I totally agree with what you say Supreme. Even if I play fresh air tempest now (wich is ok for damages) we will never return to the ele we where in the past. Impossible because ur survable depends on the healing power/toughtness and we need also a little bit of vitality. The actual ele lacks of real power auto attacks on scepter (i mean like those who do 2k per auto attack (like war and revenant ).

As an example: Why power elementaist are paying fresh air ?

—> Answer: Because on scepter you have the water auto attack andthe air auto attack. You are not gona play on water because you need it to survive. So you play air auto attack. The problem is that the air auto attack does not do a damages. This auto atttack is made to make the fresh air trait proc, then you can put the auto lightning stricke + lightning strike. All this are made to compensate the lack of dammage of your auto attack during a short moment (BUT dont forget that in order to make that happend, elementalist must sacrifices a swicht of another element)

==> Conclusion: This is a terrible mecanic of a dps. And elementalist will never get the auto attacks that are needed to be a good dps (just like greatsword mesmer auto attacks for example ^^)

sorry for the mistakes.

See you

(edited by GLOR.2489)

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Posted by: foogison.5067

foogison.5067

I still can’t get over the fact that Anet has its own team for balance that does not consist of members of individual pvp, pve, raid, etc teams.

Who will balance pvp the best? The pvp team and its community.
Who will balance pve the best? The pve teams and their community.