Free PvEer loot bags for the first couple weeks. After that its a map where you no longer have to look for fights during off hours or kill the stragglers off of zergs just to find someone outside of a blob/tower. The fact that all servers will be feeding into this maps population means no stale matchups and no ppt to draw huge zergs. Just a place for small groups/soloers to run around and play for the fights. Should be a lot of fun if roamers use this map to fight against one another away from the zergs that usually ruin fights.
Awakened [KoM]