There really hasn’t been anything to advertise other than the original game. We haven’t been given any new permanent content other than some FotM levels. If lets say ANET comes out with an expansion for the game then sure they can advertise more and get the word out for the new content, however all we’ve had is living world updates with temporary content than only lasts about a month max. For example the Molten Facility that came with Flame and Frost when the dredge and flame legion teamed up to create an alliance. Well after the patch hit you had about a month to go through that dungeon then it was gone. It was brought back, slightly tweaked and was turned into a Fractals of the Mists level and a boss fight months later. If there would have been any advertisement for something like that I personally wouldn’t put money into it because I would have to level a character to cap and gear it out. By time I hit cap odds are the content would already be gone. So to sum up my point, only way I would really new advertisements being put up is if PERMANENT exciting and game changing content is released to get previous and new players in and excited about the game.
