When games fail to put out new content, then the players move to something that does.
This is a certainty.
It’s debatable whether what Anet has put out for GW2 could be called ‘content’.
Yes, the Living Story was playable content – sort of.
The first season occurred in zones that already existed – so they amounted to a couple of new enemies that suddenly appeared according to scripted events…in zones that were already there.
The Tower of Nightmares got a little more interesting, because it actually changed a zone into something new. This was perhaps the beginning of the best aspect of the Living Story.
I actually like Kessex more now with all the destruction (though, if they do it right, even that should change over time).
And, of course, culminating with the destruction of Lions Arch – which is great, because it changes an otherwise static and boring world (boring only because you’ve seen it a million times).
These sorts of changes don’t come fast enough – that is, they could up the pace on this sort of ‘cataclysmic’ (c wut i dud thar) world changing events, and that would be pretty awesome. Although if they do it wrong (just wantonly destroy a new zone every three months, for no particular reason) it could get stale too….you have to be careful, which is why you have professional writers (are there any left at Anet) build the story for it first.
I wouldn’t mind seeing something akin to LS S1 happen every two (maybe three???) months.
HOWEVER
This should be in addition to opening up at least 1 completely new map every THREE months, OR releasing an expansion that opens up 3-4 new maps EVERY YEAR.
That is new content.
Oh, also a new class once every two years. A new weapon for each class, a handful of new utilities for everyone, and perhaps a new playable race as well (Tengu and Kodan would be perfect right now – would add just the right amount of freshness to the game, and I’d probably buy another character slot or two if they did that).
THAT’S new CONTENT.
How difficult is that to understand for people? Srsly?
That’s what an expansion is. A bunch of new maps, a new class, a new race, some new skills.
It doesn’t get any more straight forward than that, and if Anet isn’t releasing something akin to this, I can promise that tons of people will go looking for it elsewhere.
That’s what people crave, and it’s the REASON why we abandoned our LAST MMO for GW2.
Why did you quite (insert MMO name here _____________) to play GW2? Because you were bored with the lack of new content?
Why is Azeroth like 3 times the size of Tyria, and has MILLIONS of players?
Sure, GW2 hasn’t been out as long, but it HAS been out 2 years, which means it’s time for an EXPANSION.
EXPAND OR DIE
Except that WoW has been bleeding players steadily now for almost four years. And Pandaria didn’t really do much to reverse the trend. I really do understand where you’re coming from. I just don’t think it’s that simple.

