maybe if you people complaining would have bought some gems, this wouldn’t have happened.
People have obviously been buying gems and a lot of them if you read the financial reports that they gave for NCSoft investors.
No, this isn’t because of the core audience not paying up. This is because P.O.S no-lifers spent 1000 hours in the game since launch and are now complaining because they’ve done everything in the game faster than any development team can hope to keep up with. Now those whiny MMO addicts have twisted the one game that didn’t pander to them.
I read the report. It did not separate out cash shop revenue. It showed GW2 making around 3 mill won (or w/e) more than B&S, 13 mill more than Aion, 20mill more than Lineage 1&2.
The thing is all these games offer some form of sub and will surpass GW2 launch sales quickly. Maybe by the end of this yeah in B&S and Aion’s case. On top of that Anet is still in the red.
Much more needs to be spent in the case shop, and people need to be happy doing it. The forst step is to get them staying in game longer. Thus the new progression system. Remember we still haven’t heard how the cash shop will play into this.
I think this is at least partially a fair assessment of the situation. Through the whole evening I’ve had a kind of impending dread to the effect of: “It looks like this experiment didn’t work out after all.” There’s probably a revenue angle, and I’m not so naive as to think there wasn’t plenty of marketing research and probably some focus testing that led to a conclusion that “We need these kind of players to play and spend money, because they’re the ones who’ll spend most, and this is about money.” —Honestly, not a bad thing in and of itself; after all, this is business. From a purely economics perspective, the sensible thing is to toss players like me to the curb now that I’ve already paid my entry fee, and try to trade me in for players who are suckers for the cash shop scams. Good luck competing for those players, though.
I agree with the revenue angle, but I don’t think ArenaNet has the faintest idea of how to market things. Look at the Halloween event. Instead of giving out a nice freebie that could have seduced people into, say, buying a matching item in the shop, they did the out-and-out scam with the Black Lion chests, a major backfire blunder. Likewise, gear grinding is surely going to be about pushing people to buy required items rather than inspiring people to buy interesting items. I think it smacks of desperation rather than good business or good marketing. I have played this game virtually every single day, for at least two hours a day, since early launch. I have not spent a penny in the shop because the items are uncreative and have no relation to the game (e.g., getting a matching set of town clothes, or rounding off a collection of pets I could have started in-game). Why was the first freebie a baseball cap?! Why not an actual Tyrian hat, part of a collection I could buy, or something? My worst fear is that they just counted on attracting a bunch of dopes who would blindly buy anything and everything while they played, and it didn’t work, so now they’re going to get more pushy about it with required gear. (Not that you won’t be able to get gear in-game, but that they’re gonna offer some significant easy way out in the shop.)