I was wondering how many of you, over the years, have witnessed this phenomena?
I’ve seen it happen with at least five or six games that have sputtered out and died because of this social media tool.
What happens, is that a group bands together and those who yell the loudest and longest, tend to get their way — regardless of whether it benefits the game or not. Developers of various games have reinforced this behaviour by caving to demands, often just to get players to quiet down. Over the years, players have been conditioned that if you don’t yell, you get nothing. It’s endemic in most MMO gaming forums.
So we are left with this kind of abrasive mode of communication, where the developer turtles and the playerbase gets more angry. To the point that any kind of interaction winds up being antagonistic, regardless.
What’s concerning about this, and as I’ve said, I’ve watched it happen on multiple MMO forums over the years is the fallout from what I call the “appeasement plan.”
Players yell and scream for X change. The developer assesses the largest volume of voice on a forum and makes a decision based on X demand. Over the years, players have learned that you don’t have to be in the majority, you just have to be loud — and pushy. The squeaky wheel and all that.
The worst part? After the changes are implemented, the ones who were yelling the loudest usually bail for other games once they see the plan fail. And the game ultimately suffers because the devs were trying to “listen to its playerbase.”
It’s no skin off the teeth of those who were yelling if they leave the game for somewhere else. They only care if they get their way. And if it fails, no big, there’s always another game out there.
TL;DR: I would highly recommend that while the forums are great to get feedback from the most ardent fans of the game, that Anet actually offers an in-game poll by game mail, asking each player to give input to what they’d like to see in changes. (And be prepared to alter existing plans if the data goes against current programming changes). Any time a player logs in, they are given this poll about potential changes, and can click off multiple choice radio buttons of what they prefer. This absolves the company of reacting (stomping out fires) to vocal manipulation and social engineering on forums. It also gives them an accurate head count of interest to proposed changes.
It just seems to me to be the more sensible thing to do.
Oh, this is part of a bigger trend, actually. A while back, someone did a write up on the “MMO Locust Cloud”. There’s a couple million players that jump from one game to another, any time a new one launches, and spend the first 6 months after launch demanding change as loud as they possibly can. Typically, what they’re asking for pretty much breaks down to just “make it like WoW!”. Even though WoW is usually the game they had left to come ruin whatever game’s launch. So this locust cloud goes around demanding a general WoWization of every AAA MMO that ever launches. The developers cave (usually due to pressure from pulishes trying to “chase dat Wow money”), and end up stripping away what made their game special and enjoyable, and are left with a shallow WoW clone, that sadly pales in comparison to the original, and pales in comparison to the game that was originally launched. This is also where the nerf cycles usually originate from. it basically boils down to “I got killed by an x, weaken them so I can kill them.”
What we’re seeing now is a version of that. A new expansion came out, which is like crack to the Locust Cloud, and now we’re seeing several people that are basically brand new to the game forcefully pushing for changes, that basically boil down to “make it like WoW.”
The whole cycle is thoroughly destructive. Not just for the individual games, but for the industry as a whole. It destroys variety, creativity and options, and pigeonholes both players and developers into single repeated template. And if players don’t particularly like that template, they’re left with nothing. It suffocates the entire industry, and is one of the main reasons for some of the current, horrible, trends we’re seeing in modern games. Lack of challenge, hand holding, removal of communities, removal of options, removal of RP from the RPGs, blatant funneling to the cash shops, removal of the fun factor, etc. It doesn’t lead down a good path, but… I don’t know if there’s anything that can really stop it at this point.